Over the years I have noticed that there are weird unwritten rules on the internet about what is original content and what will be termed as ‘stuff that has been ripped off’. A RT, a Source link etc are gestures which do cover our ass but people, especially clients, get crazily worked up when words like Intellectual Property or Copyright are mentioned.
No, this is not me ranting about the cross and the crescent fight of client and agency. We will keep that for another post.
But there is an exception to the rule – Fair Use Policy*- and without this the Internet and Social Media would be dead!
While quoting an author, if you link back to the website, quote or blog, then you need not take any permission. You also don’t need permissions if you are simply commenting on that content or parodying it. Even if you use the content to be compared or to get a point across, permission is not required. The point is to credit whenever, where ever possible.
*There is a exception to the rule if it’s a song, then you might need a release signed from the creator or you can wait till sixty years from the beginning of the calendar year following the year in which the author dies! You can check this link to learn more about Fair Use.