Indian Social Media

Snapchat’s advertising potentialSamosa Snippets

Understanding Snapchat’s advertising potential

We explore how Snapchat has grown in the country’s digital advertising space, crossing Rs 100 crore in revenue by leveraging Gen Z engagement, AR innovation, and creator-driven formats.

By Shamita Islur
May 06, 2025 12:00 IST 6 Min read
Social Media Content Calendar 2025Indian Social Media
Social Samosa unveils Social Media Content Calendar 2025
By Social Samosa
Jan 06, 2025 17:19 IST 1 Min read
Impact of short formExperts Speak
The impact of short-form content and algorithms on storytelling
By Karuna Sharma
Jul 09, 2024 18:26 IST 6 Min read
yearbook fiIndian Social Media
The Yearbook of Campaigns 2024 is back: A showcase of innovation and impact
By Social Samosa
Apr 04, 2024 11:04 IST 2 Min read
SM calendar 2024Indian Social Media
Social Samosa unveils Social Media Calendar 2024
By Social Samosa
Jan 15, 2024 11:18 IST 1 Min read
guide to Twitter (X) marketing Experts Speak
An in-depth guide to X (Twitter) marketing as shared by experts
By Shamita Islur
Dec 13, 2023 16:52 IST 8 Min read
Joe DarkoIndian Social Media
India's Gen Z audience is of paramount significance in shaping digital trends, making it a crucial market for us: Joe Darko
By Pranali Tawte
Nov 23, 2023 17:48 IST 6 Min read
Social Media Calendar 2023Indian Social Media
[Download] Social Samosa unveils Social Media Calendar 2023
By Social Samosa
Oct 03, 2023 18:05 IST 1 Min read
AIExperts Speak
Role of AI in day-to-day life of an A&M professional
By Pranali Tawte
Aug 10, 2023 11:41 IST 7 Min read
Anukool KumarSamosa Snippets
The power of marketing lies in the connection you make with your customer: Anukool Kumar, Tinder
By Sneha Medda
Aug 08, 2023 12:43 IST 15 Min read
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