Here’s a pleasant surprise I came across on my news feed today, MOD starting with Facebook Offers!
Mad Over Donuts posted an offer the other morning and pinned the post. The offer has been claimed by over 1000 users on 7 hours. And it looks like it has happened without spending media to promote it.
Here is a video showing how you as an admin can post an offer on your page. Click Here
If your page does not have the offers option Click here to request access to it.
Some tips for brands willing to use Facebook offers
- Most important, keep the offer simple, there isn’t much space and attention span on Facebook to set up a complicated offer.
- Offers should be preferably available at all the stores
- The employees and the store and the Call Center need to be informed to ensure there is the activity does not lead to customer dissatisfaction
- Use the thumbnail effectively, visual imagery can grab the users attention
For users, who want to claim the offer, they need to click on the Get offer button
Once you do that, you get the an email, which needs to presented at the store, with which can you can claim the offer!
Do drop in comments if they’ve seen any other brand utilizing it already.