[Video Interview] Harshil Karia on Calculating your Social Media ROI

Return on Investment

No matter what the business or who the businessmen, anyone and everyone will tell you the same thing. Your investment should give you a return. Even vegetable vendors look for a profit at the end of the day. So if you are a brand, marketing on Social Media it is quite obvious that you would be looking for a Return on your Investment.

Though Measuring the ROI of your social media activities is not easy, it is not impossible either.

In this interview with Harshil Karia, Co РFounder & Online Strategist at Foxymoron we look at Social Media ROI, if it can be determined or not.

Harshil talks about the best way to measure a Facebook campaign. He goes to the basics of Social Media to help us understand the success of a campaign. He even talks about the challenges he faces while integrating and online-offline campaign.

Harshil made it as easy as it gets. If you plan your marketing and reach the audience online you are sure to get a return. Time for you, to do the math.

Featured Image: cambodia4kidsorg

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