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Return on investment

Meta Report Report

Digital is the most lucrative channel for FMCG brands: Meta report

Both Meta studies say that investment by FMCG/CPG brands on Meta poses stronger returns indexed to traditional channels across categories like food, household care, personal care, baby care, laundry, and health & hygiene.

By Social Samosa
Jun 11, 2024 18:08 IST 3 Min read
Only 3% of digital marketers in India are measuring ROI correctly: reports LinkedIn LinkedIn
Only 3% of digital marketers in India are measuring ROI correctly: reports LinkedIn
By Social Samosa
Nov 20, 2019 10:44 IST 3 Min read
LWT Platform Feature
Platform Feature: LWT
By Social Samosa
Sep 07, 2018 06:04 IST 4 Min read
Optimizing ROI Indian Social Media
5 tips by Rahul Vengalil on optimizing ROI on social media marketing
By Social Samosa
Jul 19, 2017 11:23 IST 2 Min read
digital marketing infographic Indian Social Media
[Infographic] A visual digital marketing strategy to improve your ROI
By Social Samosa
Dec 27, 2016 09:07 IST 1 Min read
[Interview] In coversation with Niladri Datta on LG’s social media game plan Interviews
[Interview] In coversation with Niladri Datta on LG’s social media game plan
By Saloni Surti
Nov 25, 2015 07:19 IST 3 Min read
Getting started Indian Social Media
4 tips to get started on data-smart social media
By Deepak Ghodke
Aug 18, 2015 02:36 IST 3 Min read
[Video Interview] Amitesh Rao, MTS India on Evaluating ROI From Social Media Activities Video Interviews
[Video Interview] Amitesh Rao, MTS India on Evaluating ROI From Social Media Activities
By Social Samosa
Sep 23, 2014 05:40 IST 1 Min read
[Video Interview] Sanjay Chitkara, LG India, on Evalution of ROI on Social Media Video Interviews
[Video Interview] Sanjay Chitkara, LG India, on Evalution of ROI on Social Media
By Social Samosa
Aug 29, 2014 05:00 IST 1 Min read
Facebook Marketing Guide Facebook
Types of Facebook Ads & Targeting your Audience: Facebook Marketing Guide for Online Store (Part 1)
By Varun
Dec 24, 2013 10:30 IST 5 Min read
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