[Video Interview] Ekalavya Bhattacharya, MTV India, on the Timing of Sharing Content on Social Media

Ekalavya on deciding timing for sharing their content

Content is of prime importance in the social media industry. Driving traffic to a certain destination is possible only due to the quality of content that is there on a brand’s profile. Eklavya Bhattacharya, Head of Digital, MTV India shares his ideas on how do they treat content as an integral part of their execution plan and what learnings do they derive from it.

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