How did the idea of starting a Digital Marketing Learning Place come to you?
Anibrain School of Design Media has a tradition of offering professional courses. School of Media Design is run by an experienced team, driven by passion to deliver cutting edge, industry relevant training programs that make you employable immediately after completing the course. We realised that Digital Marketing is becoming a vital factor for any industry and employment opportunities are being generated regularly. We noticed there is a need to conduct monthly workshops for entrepreneurs, marketing heads, CEOs to understand the concept and implement it into their daily marketing strategy.
As a media school, we felt only a leading industry expert can train people to achieve their business goals, hence we decided to address this immediately and hence we rolled out workshop series every month.
According to you, how important is it for a person to take this course?
As the digital marketing landscape continues to grow at a rapid pace, marketers are faced with new challenges and opportunities within this digital age. The Digital Marketing workshop is an initiative designed to educate students and professionals in the area of Digital Marketing. This course will equip you to use tricks, techniques and tools used by major Digital Marketing companies for marketing product and services online.
How often are the workshops/ Course held?
At the moment, every month we are conducting one 3-day workshop on Digital Marketing and two 1-day workshop on Social Media and Search Engine Optimization.
What is the duration of the Course?
Digital Marketing workshop is a 3-Day workshop. Social Media Marketing and Search Engine Optimization is 1 Day workshop. Our Weekend Digital Marketing workshop is starting on 8th November 2014.
What is the course curriculum?
- Fundamentals of Internet Marketing
- Social Media
- Social CRM
- Driving Innovation through Social Media
- Managing Social Media Platforms
- Entrepreneurship and Social Media
- How to Measure and Track Social Media Campaigns
- Legal & Privacy Issues with Social Media
- Implementing Social Media
- Social Media Sites and their effectiveness in media campaign including Facebook, LinkedIn, Twitter, Pinterest, Youtube etc.
- Search Engine Optimization and Running Advertisements on Google
Who should join the course – students, business owners, brand managers?
Course is specifically designed for
- Marketing Professionals
- Marketing Heads
- Small Business Owners
- Startup Owners
- Independent Professionals
- Sales Executives
- Sales Managers
- Project Manager
What platforms do you cover?
The course will teach a professional or student from the field of marketing and sales the new age way of marketing on the digital platform using tricks, techniques and tools used by major digital marketing companies and industrial giants for marketing product and services online. At the end of the course the student will learn the tool and techniques that they will need to use for analyzing their marketing strategies based on the data and analysis provided by different online solutions.The intensive program includes hands on training on the social media platforms like Twitter, LinkedIn, Google+, Pinterest, Facebook etc,Google Adwords and all different digital platforms to keep audience engage with your brand
Do you have different courses for different platforms? Can you shed some light on it?
Yes. We are soon planning to launch series of Digital marketing workshop designed specificaly for real estate professionals and IT startups
What are the eligibility criteria?
While there are no eligibility criteria for applying to our courses, all applicants should have strong English communication skills, as the courses are designed and delivered in English.
Can you brief us on the Faculty profile?
Chetan Deshpande conducts workshop in Digital Marketing and Social Media Marketing.He has proven & extensive experience over 8 years in internet marketing. He has been a marketing consultant with many IT, Manufacturing & Educational establishments across the world. With proven skills in execution of SEO (Search Engine Optimization), SMO (Social Media Optimization), SEO Friendly Content Writing, ORM (Online Reputation Management) he specialises in optimizing business websites for Search Engines & generating quality online leads.
Type of Courses – Individual, group, corporate?
All the courses we offer are group sources.
Are there different courses for beginners and advanced users?
Workshops are conducted for beginners as well as advanced professionals. Apart from this we also conduct workshops for professionals from specific domains as well.
Can you share some testimonials?
Anibrain School of Media & Design, by far has been positive, motivational and very educational. I would recommend this workshop to anyone who needs training in Digital and Social Media Marketing. Thank you, Anibrain. – Sushil Modi
How much does the Course cost for: a) Individuals and b) Corporates?
The fees will be discussed during registration
Where are the Courses held?
Workshop is held at Anibrain School of Media Design a division of Anibrain Digital Technologies, Pune.