[Video Interview] Amitesh Rao, MTS India, on Digital Properties in Social Media Mix

Amitesh Rao, Director-Brand & Media, MTS India, says that digital properties are as important as any other offline properties. The reason behind it would be because digital properties are responsible for content. Digital properties are an interesting way to create content. He elaborates on it further in detail by giving the example of MTS Election Tracker.

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