Here’s What Brands On Twitter Did When Facebook And Instagram Were Down

So while you were busy refreshing your Facebook Window & Instagram application, few brands were busy creating some engaging content by riding on the real-time wave on Twitter!

Brands like Red Bull India & LINE India tried to establish a creative connect between the current situation and their brand positioning, while some just played on the situation and came up with hilarious tweets.

The real-time update latency was back to normal within a short span. But the social media enthusiasts and fans felt the time span was way too longer than expected.

Here’s a quick compilation of what brands did on Twitter while Facebook & Instagram faced an outage.


  • Red Bull India
    • LINE India





    •  DELL India




    • Movies Now



    •  Life OK

So which brand played well?