According to a smart insights, content marketing is touted to be the most important digital marketing trend in 2015. It is the new age form of conversing with consumers without promoting a product directly in the face.
When it comes to content marketing, quality and quantity are on par. The primary aim is to convert readers, fans into potential buyers. It’s not only about sharing content with your users but also engaging with them, to know their views on the same.
These 21 rules establish content marketing in the most simplified manner.