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Faasos redefines festivities with a gastronomical twist

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Sukaina Meghani
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Faasos is back on social media burning all negativity and making everyone hungry with its latest campaign that conquers Ravan with love for food.

The food brand is promoting itself as the on-demand food service; It is pulling all stops to promote their snazzy ad campaign. Conceptualized by Eccentric Engine, the animated DVC enacts the Dusherra event and shows how food can conquer almost everything.

Faasos responds creatively by adding new flavours in their DVC and brings a new twist in the traditional Dushera story .

Reinforcing the message, the animations of Ram and Ravana managed to capture the essence of food and woes that could be erased only with food.

Ravana makes his last wish on Faasos but is confused as his wish demands variety due to his 10 heads and 10 different moods. Maybe Raavana wasn't evil afterall and was just suffering through extreme hunger.

The YouTube ad films managed to get more than 60K views in a span of 5 days. The campaign is shared on their respective social media platforms and has been circling around since then.

If the food-ordering app was successful in changing the evil, it most definitely can bring happiness in the users life too. Festivity and bringing colours together seemed to do well for Faasos

Online food Youtube Facebook festival ordering RAM Raavan Twitter good dushera Food smartphone DVC evil App Indian Social Media ad film