Statistics suggest that Periscope has 10 million active users. The live streaming app has a much bigger share in the all-important 16-through-24 age as compared to Meerkat.
Even if it is a small event, brands can make it global by going live with Periscope. It can further help in increasing social reach of a brand by techniques such as training sessions and behind the scenes scoop.
With brands relying more and more on the increasing popularity of Periscope, we take a look at 7 most engaging ways to make the best out of the live streaming social app.
Periscope can work as a great tool to engage audience; it should be used well depending on the objective of the brand and the campaign.