#IDIA enthusiasm goes to the next level


With the Final Showdown just around the corner – curiosity and enthusiasm around Asian Paints Indian Decor Influencer Awards (IDIA) has managed to keep everyone on the edge of their seat. With the best of decor influencers fighting tooth and nail to claim their fame – the Wall of Influence has been buzzing with changes constantly.

10 categories, 160 entries and 933 votes – IDIA  is a roller coaster ride that changes every second. The Facebook Decorista of the Year category is being led by The Style Nob and The East Coast Desi, while Tarusa World has been leading Decor Twitterati of the Year.

Trumatter holds the fort in Decor Instagrammer of the Year. Yogesh Mankani and Sagar Datta have been whizzing on top across the Best Men’s Decor Blog category. Best Women’s Blog segment is being led by Trumatter again while Decor Blogger of the Year according to the tracker are Crimson April and Lime Green Walls.

Brands have been taking content marketing very seriously in the past few years. Taking the Decor Brand Blog category by storm, Address Home  has been topping the charts.

Influencing is a stream that requires one to be a Jack of all trades and some influencers have managed to achieve this with grace. The Decor Influencer of the Year segment is led by Tara Nair, Rukmini Roy Kadam is on top of Rising Star of the Year and Design Pataki has got Innovative Decor Star category buzzing.

IDIA finale is just around the corner, if you haven’t cast your vote yet, do it now. Voting lines close soon. Vote now for your favourite influencer – help them win.


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