[Report] #Budget2017 generated over 7.4 billion impressions

Budget Social Media

There aren’t many events nowadays that escape social media scrutiny, and the ones of such crucial consequence to an entire nation was bound to have fingers run amok on keyboards, tweets pouring in like a digital monsoon.

When Finance Minister Arun Jaitley announced the Union Budget, Twitterati erupted like it does each year with discussions and debates being sparked off between common people, politicians and other influencers, all voicing their opinion.

The Government’s focus on Digital India, and tax exemption were highly appreciated by social media users, as the majority expressed a positive sentiment towards the announcement. Delhi, Maharashtra, and Karnataka were the most vocal states, and among politicians, Mamata Banerjee and P. Chidambaram’s criticism of the budget received a lot of flak on social media.

Read further for detailed information and data around the Union Budget and the social media conversations that ensued.


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