Maxus successfully retains IPL media business
Maxus has successfully retained the media responsibilities of the Indian Premier League for its 10th edition. It has been the media agency for IPL ever since the league started in 2008.
The account will be handled out of Maxus Mumbai office.
Commenting on the retention, Kartik Sharma, Managing Director, Maxus South Asia said, “We are extremely proud and humbled to be chosen as the media agency once again by BCCI. I am grateful to BCCI for valuing our efforts. We look forward to continue delivering even better results through our media campaigns on IPL.”
The multi-agency pitch saw participation from other leading media agencies, following which Maxus retained the business.
You may also like:
Radio Phase III auctions call out for social media marketing 3.0
[Case Study] A look at a day long virtual panel #TOSBDay
Agency Spotlight - Bank of Baroda latches on National Sports Day to create recall
Infographic: 7 Content Marketing tactics to scrap in 2018
Twitter launches new ad solution sponsored Moments in India
Buttrcup: A new censorship free version of Instagram welcomes nudity
Comments
