It is not every day that you get a notification saying – Malaria Mosquito has Poked you on Facebook. Yes, it happened today and now I can’t unsee it.
You can’t blame for first guessing that Malaria Mosquito is a fake account and so will follow with a Frand Request or a message complementing my beautiful eye(s) – yes, this has happened before. Nevertheless, Malaria Mosquito is an obnoxious name even for a fake account and so I checked out. Well, I was in for a surprise.
With 27 friends (at the time of filing this report), Malaria Mosquito bares a Cover Image of HIT. The profile has all the elements that an average Facebook user’s profile would bare. A profile picture, an introduction, a birth date that states born “A million years ago” and Posts from 1907.
To commemorate World Malaria Day, the profile is created as a part of HIT’s #SUPERHITHABIT campaign and propagates how ‘A Poke from a mosquito could be dangerous.’
In the 24 hours of its existence, the Malaria Mosquito has posted creatives with facts, GIFs and even went Live. Not to mention its continuous poking which has gotten social media dwellers perplexed and amazed.
Conceptualised by Ogilvy One, the Facebook profile is definitely a good idea. Funny statuses, check-ins and more, recording the Mosquito’s Facebook journey would add to the fun, maybe?
Has the Malaria Mosquito poked you yet? Let us know your thoughts on the campaign?