The Yearbook of Social Media Campaigns 2017 is a bigger and better version with the best campaigns of the industry, listed in one binding for ultimate inspiration.

A brand name is not just a brand name, it is an identity. And identities are created through labour, creativity, innovation, stacks of scribbled notepads and hours of ideation. At Social Samosa, we believe in recognizing the efforts by brands, agencies and the people who build some of the most thought provoking, ground breaking and innovative campaigns throughout the year.

After a fruitful first edition of the Yearbook of Social Media Campaigns where we collated a list of more than 60 campaigns that made a mark in the minds of consumers, the books of CMOs and the charts of agencies across the country, from brands across multiple sectors – we are back with the second edition of the Yearbook.

Capturing beautiful campaigns such as #HelpAChildReachFive and #ItAllStarts, the Yearbook of Social Media Campaigns enjoyed a phenomenal reception from the digital industry last year, and it is with pride that Social Samosa announces the second edition of the Yearbook of Social Media Campaigns.

A peek into the process of creating a social media campaign worthy of drawing inspiration from, excerpts and articles from industry professionals with highly distinctive and accomplished careers in the industry, Yearbook of Social Media Campaigns 2017 is going to be bigger and better.

You can download Yearbook of Social Media Campaigns 2016 here, to get a look and feel of the ultimate handbook of the social world. Brands and agencies can also enroll their path-breaking campaigns in the Yearbook by writing to us on [email protected]

And meanwhile wait for the book that summarizes the proceedings of an entire year into one illustrious, in depth analysis and case study of brand campaigns for the year 2016-17, the Yearbook of Social Media Campaigns 2017 brings forward an earth of knowledge and understanding.


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