Chatterbox launched a new marketing platform titled Chtrbox.com with 150,000+ influencers. This new platform offers end-to-end solutions for marketers and their brands.
Chatterbox launched a new marketing platform called Chtrbox.com with 150,000+ influencers offering complete end-to-end solutions to brands, marketers and influencers.
Additionally, it also offers brands over 150K influencers with deep data to make right selection, push campaigns to relevant influencers.
Speaking on the launch, Pranay Swarup, Co-Founder & CEO at Chatterbox stated "While brands leverage the human intelligence & authentic chatter of social media influencers, Chtrbox.com leverages artificial intelligence at its very best to ensure brands find the right influencers first. With the rise of social media content consumption in India, Chtrbox.com's access to 150,000+ influencers with a cumulative followership of 3.5 billion is all set to further elevate the emerging industry."
Also Read: Social Media Platform Feature – Chtrbox
Akhil Mordia, CTO at Chatterbox, adds on “Chtrbox.com’s engine has analysed more than 24 million content pieces by top & emerging influencers, across categories & geographies. For each content piece, our proprietary technology allocates a unique score basis its context & performance, generating every influencer's Social Media Value. This helps identify the relevant influencers with the best RoI.”
With advanced ML (machine learning), smart-data driven influencer-search, proprietary matching algorithms, gamified mission modules and real-time performance tracking, this new platform would have a significant role to play in the world of influencer marketing.