#BrandKohli is the new ad world favourite! Here’s proof…

Brand Kohli

With 19 brands in his kitty, Brand Kohli is definitely a thing! From the famous Manyavar commercials to the latest Uber & Too Yumm associations – let’s take a look.

What if we ask you to recall any ad, wait… it’s not cricket that we are talking here, a video advertisement that features Virat Kohli in it? We bet it shouldn’t be a difficult task. From Uber India’s #BadhteChalein to showcasing his ‘snacking obsession’ in a Too Yumm TV commercial, isn’t the right-handed batsman everywhere showcasing his cricketing skills on-field and simultaneously becoming a favourite of the ad world.

Making his way into the list of world’s 30 most marketable athletes along with MS Dhoni, Kohli has become a brand in himself. The delhiwallah turned cricket icon currently has 19 brands in his kitty with an endorsement value of around ₹150 crore according to data from Sporting Nation in the Making V.

Last Year Kohli ended his long-standing association with PepsiCo stating that he will thereafter not sign on with brands that he doesn’t believe in or consume. But, just a few days ago when Uber India released their campaign featuring the youth icon, netizens, without wasting a second, raised questions on ‘Kohli and the Uber brand fit’ and also whether the aggressive Team India captain hails the cab service he is urging others to take.

Also Read: Can Virat drive Uber towards success with #BadhteChalein?

Amidst all this controversy, we still can’t but accept the fact that Virat Kohli is definitely nailing the endorsements with even ease and dutifully. Here we compile a list of few brands that make the larger Brand Kohli…

Remit2India

Uber India

Puma India

SAMMIE - BSMB

WROGN

Too Yumm

MuveAcoustics

Audi India

Manyavar

MRF Tyres

Boost

Vicks India

American Tourister

Philips India

What is your take on Brand Kohli?


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