LinkedIn launches self-service analytics product – LinkedIn Talent Insights

LinkedIn Talent Insights

LinkedIn launched Talent Insights – its self-service analytics product developed to equip talent professionals with winning workforce strategies enabling efficient talent decisions.

To stay competitive in a challenging hiring environment, it is critical for any organisation to infuse insights and analytics at the heart of their workforce strategies. With this tool, companies can now take the guesswork out of their hiring strategies and equip themselves with the market and geo-agnostic intelligence to understand their workforce better.

Building on the era of talent Intelligence, Talent Insights helps in making strategic talent decisions with an insight into the movement and development of talent. This brings a new level of transparency to the talent marketplace by identifying an organization’s future needs in terms of size, structure, skills, experience and industry knowledge.

From peer benchmarking and retention analysis to employer branding, one can access a huge amount of data available in the Talent Pool and Company Reports provided by LinkedIn Talent Insights.

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  • The Talent Pool report – analysis report on a specific talent population
  • The Company report – analysis report on peer companies in the industry

Talent Insights offers data on demand and ensures actionable insights by harnessing real-time updates by tapping into LinkedIn’s network of 575M+ professionals, 20M+ companies and 15M+ active job listings. This tool is accessible across various regions, industries and levels within an organisation. Following are five powerful use cases for businesses indicating the diverse applications of data available on Talent Insights:

  1. Recruiting strategy– Understand the movement of talent in order to optimize candidate outreach

If one needs to know more about the talent in terms of where they’re located, who are employing them, what skills they have – the Talent Pool report will help access movement across the talent marketplace with real-time supply and demand data

  1. Workforce planning– Get the most accurate view of labour market trends to determine the best way to build and grow teams

Access to both, the company and talent pool reports, gives a holistic picture of where a company is growing fastest – whether by role, by skill or location. One can use this information to assess their company goals and identify risks and opportunities

  1. Competitive intelligence– Use comparative market intelligence to make more strategic decisions

The company report allows one to compare their company’s workforce composition, talent flow, attrition, skill inventory and employee education, to their peers in the industry in order to make strategic decisions and benchmark their workforce

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  1. Employer branding– Identify target talent pools and understand relative employer brand presence among that audience

Insights into relative brand perception within one’s target audience can help companies decide on allocation of more time or budget depending on the need to increase brand engagement.

  1. Geo-location decisions– Identify and decide locations most suited for opening new offices basis the concentration  of key talent across geographies

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Helps in identifying which countries, regions, or cities have a large enough supply of talent in core job functions to support expansion. With this information, businesses will be empowered to recruit and manage talent more strategically and make smarter talent decisions with confidence.

LinkedIn’s Talent Insights equips one with the power of intuitive data and insights to take the guesswork out of big decisions, enabling companies to keep up with the market. Its launch comes at a time when the industry is undergoing important shifts, with an increasing focus on talent intelligence. Talent Insights as a tool is simple and easy to use making it possible for recruiters, HR and talent leaders to understand market trends at any given moment, without relying on a team of data scientists.


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