World Music Day has produced some melodic campaigns

World Music Day campaigns

Brands are in tune with today’s vibes and are jingling with poetic campaigns.

World Music Day or Fête de la Musique is an annual music celebration. People are urged to play music in their neighborhoods or in public spaces and parks.

Free concerts are organized, where musicians play for fun and not for payment. “The music everywhere and the concert nowhere”, and with brands theming their creatives around music, we can hear the music through our social feeds too.

MTV India shares an inspiring account and urges musicians in a humorous way to keep their passion alive no matter what they go through.

KFC India kicked it up a notch by featuring crispy notes on their social media handles for users to create their own finger lickin’ jingle.

Coca-Cola paid tribute to music through their age-old iconic tune. Marvel took us down the memory lane in Titan with the most symbolic soundtrack.

Goodknight India was creative with tuning out the mosquitoes.

UN Women vocalizes about a form music used to promote peace and cultural citations in a reagion torn by armed conflict.

Also Read: #TopicalSpot: Brands find a new trend with #SixWordHorrorStory

Let’s glance at the rhythm of few musical campaigns.

MTV India


Vh1 India

Coca Cola India

Marvel India

Animal Planet India

Goodknight India

UN Women

Sennheiser India


Exide Care

LAX Airport

Vh1 Supersonic

Bertolli India

Come together to the musical taste, and celebrate happy rhythms of life with Bertolli Olive oil. #TheRecipeForHappinessIsSimple #WorldMusicDay

Posted by Bertolli India on Friday, 21 June 2019

The Irish House

Boult Audio

Maxxis Tyres India

Sunfeast Yippee

#ContestAlertThis #WorldMusicDay share your #SlurpWithYiPPee video on Instagram & the longest slurp video stands a chance to win exciting music hamper from Sunfeast YiPPee! #KeepSlurping

Posted by Sunfeast Yippee on Thursday, 20 June 2019

Franklin Templeton

Did we miss out on your favorite World Music Day Campaign? Write to us at or let us know in the comments below.


A wordsmith by profession who likes art, Beatles, Coffee, DiCaprio and Eminem brings a fresh perspective contrary to existing perceptions and believes in questioning everything, also has a belief that there should be a bigger place in the world for words and not war. He prefers the phenomena of the physical world of plants and animals(especially dogs) over possessions. Reckons moving to the rhythm and moving on.