Social Media Platforms are constantly evolving and updating with newer features to increase relevance and stickiness for users, brands, and businesses. Here is our weekly roundup of Social Media News this week.
Social Samosa brings you all the latest news, platform updates and trends dominating the digital ecosystem.
Social Media News this week was dominated by conversations around Youtube’s algorithm, Snapchat ad creation in 3 steps, Instagram AR effects and stickers among others.
YouTube enrages viewers & creators after changing algorithm
Recent YouTube algorithm change has consequently raised viewers’ and creators’ concerns and made them furious. Read more here.
Snapchat now lets you create ads in 3 steps
Snapchat has introduced Instant Create for advertisers, where one can create and customize an advertisement campaign in three steps. Read more here.
Instagram is testing AR Effects, AR Stickers & more
The photo-sharing platform is testing Instagram AR Effects and Stickers for Stories and a feature for post creation. Read more here.
Pinterest introduces Engagement Tab and shopping hub
Pinterest is introducing a Pinterest Engagement Tab for moderation and effective management of comments for business accounts and a shopping hub for users. Read more here.
Twitter launches offline #Tweetups
Fostering conversation and dialogue across various topics has the potential of catalyzing cultural exchange, and in order to bring this to life, Twitter has launched Global Read more here.
All you need to know about Facebook Ads Manager updates
The new Facebook Ads Manager interface will help brands quickly manage, analyze and make informed changes to campaigns and advertisements. Read more here.
WhatsApp might soon be accessible without internet
WhatsApp is working on a multi-platform system that would allow users to use the app without the internet, according to reports. Read more here.
Instagram Stories: Now use a poll sticker in advertisements
The platform plans to add more interactive elements to the list of offerings available to brands looking to put up advertisements on Stories with Instagram Poll Sticker. Read more here.
Pinterest introduces Mobile Ad Tools for advertisers
With the launch of Pinterest Mobile Ad Tools, brands can now create campaigns on the go to simplify businesses on the platform. Read more here.
Instagram deletes several meme pages for recurring violations
Instagram executed an Instagram meme purge and deleted several meme pages, few with over millions of followers for violating their ‘Terms Of Service’. Read more here.