Lionsgate India announced a tie-up with Digi Osmosis as their Social Media agency to expand its business in India’s OTT space.
Lionsgate India aims to create a distinct place for itself in the Indian OTT market by associating with talented agencies such as Digi Osmosis to build a strong brand in the Indian market.
Speaking about appointing media agencies, Rohit Jain, Managing Director Lionsgate Play South Asia said, “We are delighted to partner with, Digi Osmosis. We believe our partnership will drive great collaborations and exciting prospects to build awareness & develop our business in India. We are confident that the creative and strategic solutions that Digi Osmosis is offering are created to achieve category leadership in line with our product offering. We look forward to a long-term relationship with the innovative team of Digi Osmosis.”
Digi Osmosis has handled movies like Rustom, Airlift, Ki & Ka, Sarbjit, etc.) are going to handle the social media engagement and visibility of Lionsgate India. Speaking on which, Manish Kumar, Founder, and CEO of Digi Osmosis said, “I feel extremely elated on this association with Lionsgate Play which has been a pioneer in distributing premium content to linear and digital platforms across regions. Digi Osmosis has the expertise and excels in marketing Mobile content, VAS, OTT and film marketing. Together we intend to build a strong digital voice and presence for Lionsgate Play and make it a leading platform for Hollywood fanatics!”