A TikTok influencer, Vishwas Patil thinks that knowing your audience right gives you a bigger advantage to create and curate content and thrive in the business.
Out of the million creators on TikTok, Vishwas Patil, with 44.1 k followers on Instagram claims to have made his mark in the audiences’ hearts through his videos and acting skills. The TikToke-r has a couple of fan pages too dedicated to him.
In conversation with Social Samosa, Patil spills the beans behind his loyal fan following, the journey to becoming a social media creator, content creation, and making money.
Looking back, where did it all begin?
It was quite random and started from nowhere. I was looking for something to kill my boredom and then thought of creating a few videos like I had seen while browsing my Instagram.
What’s in the name?
I believe that the name should be simple yet appealing. I should give a hint of either your personality or your video content. I mostly like to work with my name.
What is your USP in this cluttered space? How does your content give you an edge?
I started enjoying creating videos and then I researched and studied other creators’ videos, their content. I learned things, and they became smooth for me. I entertain my viewers with my acting skills, and I try to make them laugh by creating vines sometimes.
Please take us through your content creation process. How do you stay relevant and relatable?
As I answered in question 3, I observe things. Gradually I have started knowing my viewers. I know what they want from me. Yes, I experiment with my content, sounds, backgrounds, and co-actors. If I’m making music videos, I go with the trend. For Bollywood or dialogue stuff I concentrate on my expressions., and for the blog, I look after what my audience would like to watch.
How do you make moolah with your efforts?
Frankly speaking, I didn’t know I can make anything with my creativity, but eventually, I got exposure to this platform. I started realizing that my efforts need little financial support as well. I make a little money from some events or brand sponsorship, and likewise, it covers my expenses.
How do you maintain editorial objectivity with the influx of brand briefs?
It’s funny but I google a lot, plus my friends are awesome creatures, they keep me updating with the trend. They suggest things. Moreover, I have few contacts that bring brands to me, I analyze the brand and objects deeply and if I feel that my family and audience will appreciate it., I go for that brand/object.
One instance/experience that made it all worthwhile
Who doesn’t like few words of appreciation from a well-known face! What exactly happened to me. I still remember, I have created a video and Swapnil Joshi, Amruta Khanwilkar, Sruti Marathe, Hemangi Kavi have said nicest things to me & that motivated me a lot.
Weirdest brand brief/request ever
Gender switch is not so for me, I personally feel uncomfortable with this concept, so I won’t say weird but yes, one of my viewers requested a video with this concept and I had to deny.
If not blogging, you would be?
If not blogging… I would be a teacher. I feel I have a good conviction of power. I love to help people with my good knowledge, and I strongly believe that I’m capable of it.
A day in your life….
Would be full of hustle and bustle, but joyful and you won’t regret to spend one with me, or living one of mine
Message/tips for upcoming bloggers
“Never give up” is an ultimate mantra in this field. You won’t get success just like 2 minutes noodles, but this journey will definitely teach you maximum lessons in your life.
Your Favorite Influencer
Prajakta Koli aka MostlySane without a second thought.
The Future you foresee for your Personal Brand
It would be either steady (in minor) or climb the mountains (in majors) but it definitely won’t tumble ever.