Welcome to the Haunted House. Today we take a trip through the most terrifying Halloween brand creatives. *Lights turn off* You decide when you enter but the spirits decide when you leave.
While Halloween is not as prevalent in India, as it is in the West, but it is fairly popular among the younger lots, and a brand joining the spooky social conversations with creatives, is not as unusual as seeing a ghost.
Halloween's origins date back to an ancient Celtic festival. The Celts lived in (now) Ireland, UK about 2,000 years ago. Despite originating from one country, the festival is celebrated globally, which is also extended with virtual celebrations on social media.
Halloween customs are thought to have been influenced by folk culture & beliefs, many of which have altered with time or fused with other traditions.
Pumpkins carved into jack-o-lanterns, tricks & treats, costumes, and many more of such traditions and customs that darken the most spine-chilling season of the year have been tapped by the brands.
Ingeniously fusing the scary Halloween symbols into their products like Pizza Hut, narrating horror stories like ixigo, sensing the hair-raising truth like Yulu, and hosting a costume party like Rajasthan Royals.
More brands carve the topical posts with horrifying themes. Let the trip begin.
There's someone with a sinister smile looking over your shoulder.
Also Read: Burger King Campaigns bringing the Halloween spirit to life
Pizza Hut India
View this post on InstagramA post shared by Pizza Hut India (@pizzahut_india) on
ixigo
View this post on InstagramA post shared by ixigo (@ixigo) on
Yulu
View this post on InstagramA post shared by Yulu (@yulubike) on
Durex India
View this post on InstagramScary enough! ? #HappyHalloween Click the link in bio to buy.
A post shared by Durex India (@durex.india) on
Mutual Funds Sahi Hai
View this post on InstagramA post shared by Mutual Funds Sahi Hai (@mutualfundssahihai) on
Dineout India
Rajasthan Royals
View this post on InstagramTricks & Treats! ? #Halloween2020 with the Royals. ? #HallaBol #IPL2020 #RoyalsFamily
A post shared by Rajasthan Royals (@rajasthanroyals) on
Swiggy
IndiGo
View this post on InstagramA post shared by IndiGo (@indigo.6e) on
KFC India
View this post on InstagramNothing scares us more. #HappyHalloween
A post shared by KFC India (@kfcindia_official) on
Freecharge
View this post on InstagramA post shared by Freecharge (@freechargeofficial) on
Manforce Condoms
View this post on InstagramAnd the best costume award goes to...YOU! Happy Halloween with Manforce Condoms. �#HappyHalloween�
A post shared by Manforce Condoms (@manforceindia) on
McDonald's India
Zomato India
Nature's Basket
Warner Music India
If we have missed out on any of your favorite Halloween brand creatives, write to us at content@socialsamoa.com or let us know in the comments below.