Social Samosa brings you all the latest social media news, platform updates, and trends dominating the digital ecosystem. Social media news this week was dominated by Meta introducing 'Personal Boundary' for avatars, Key takeaways from Pinterest, and more.
Meta has launched ‘Personal Boundary’ for Horizon Worlds and Horizon Venues to create more personal space for the avatars and avoid unwanted interactions. Read more here.
The Meta Q4 2021 Report highlights active usage of apps owned by Facebook, the network’s standing in terms of revenue generated, and the announcement of expected headwinds. Read more here.
Twitter has announced a few updates including Super Follow notifications for subscribers on iOS, amongst others. The platform is also testing a new feature that lets users reply to Tweet authors through DMs and more. Read more here.
Advertisers can now manage frequency of ads on YouTube connected-TV
To avoid overexposure of ads and a better viewing experience on connected-TV, Google has launched a new tool for YouTube and other apps, that allows advertisers to manage how many times viewers see their ads. Read more here.
Key Takeaways from Pinterest Q4 2021 report
Pinterest Q4 2021 Report highlights the platform’s current standing in FY 2021, active usage of the app, revenue generated, and more. Read more here.
Sharechat to acquire MX TakaTak in 600-700 Mn USD
In a cash-and-stock deal, the acquisition of MX TakaTak by Sharechat intends to enhance the use of artificial intelligence tools and expand the userbase by amalgamating the active userbase of both the apps. Read more here.
Meta launched new updates on Messenger for its Android and iOS users in U.S. This includes split payments, audio features, and Vanish Mode. Read more here.
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