Social Panga bags social media marketing mandate of Tally Solutions

Social Panga will manage the social media content and strategy of Tally Solutions in India and across other geographies like - North America, Kenya, Indonesia, MENA, and Bangladesh.

Social Panga was appointed as the social media marketing partner of the business management software provider Tally Solutions, after a multi-agency pitch.

From the software products industry, Tally Solutions assists small and medium businesses in their journey towards automation, and has been functioning for over three decades.

This mandate will work towards fulfilling the brand's objective of establishing greater connect, and engagement across all customer and segment profiles.

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Jayati Singh, Chief Marketing Officer at Tally Solutions said, "We are glad to partner with Social Panga for our social media marketing activities and are positive that with its strong foothold in the digital segment, they will help us bring an outside in perspective and help communicate with our audience more effectively."

"We are delighted to partner with a visionary brand like Tally & are looking forward to making significant contributions towards strengthening Tally's online presence by highlighting the smart and interesting side of the brand that is relevant for all age groups, and business segments alike, partnering with them in their growth," Himanshu Arora, Co-founder, Social Panga, said.