Children's Day 2022 campaigns and creatives saw a fresh narrative that broke the traditional ways while taking a trip down the memory lane.
November 14 is celebrated as Children’s Day in India and it's a day that sparks nostalgic emotions in every adult. From remembering the small things that shaped our childhood, to how those things have changed for the newer generations. These sentiments are reflected in Children's Day 2022 campaigns and creatives.
This year to celebrate these innocent emotions, brands dipped their toes into contemporary themes and broke the age-old narrative on different genres. Bajaj Allianz’s new campaign shines a light on how every child’s life goals need support from their family, no matter how unconventional. Riding on a familiar path, Bournvita’s #FaithNotForce campaign urges parents to consider their kid’s true talent, which did attract some major eyeballs.
While many other brands took the humorous route and created relatable creatives that reminded every grown-up of their childhood memories.
Here’s a list of Children's Day 2022 campaigns and creatives we came across on the socio-verse this Children’s Day.
Gritzo - #AcheRahoSadaBacheRaho
Otrivin - 1000 Open Letters
Aashirvaad - #PocketFullOfExcuses
HDFC - Finance Made Easy
Prime Video India
Make My Trip
If we have missed out on any of your favourite Children’s Day 2022 creatives and campaigns, write to us at firstname.lastname@example.org or let us know in the comments below.