Business Messaging on Meta platforms has been a facilitator of consumer journeys through the purchase funnel, this inclination is now being tapped to leverage the potential of online interactions between businesses and consumers.
Plug and Play, the global innovation platform that aims to connect early-stage investors, startups, and the world’s largest corporations together, has announced the launch of a global accelerator program. It intends to build a new innovation hub to help businesses connect, transact and service their customer base through messaging.
Meta estimates that it connects over 1 billion users around the world to businesses every week through messaging tools. This scale offers a potential opportunity for startups to innovate and create value by transforming how people and businesses interact online. Therefore, Plug and Play announced it is working with Meta to launch its inaugural global accelerator program.
This initiative intends to create and implement solutions for more actionable and meaningful business practices by leveraging Plug and Play’s global corporate innovation platform. Plug and Play opened applications for startups to apply for their inaugural Fall Accelerator program in Los Angeles.