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Spikes Asia 2022
Maaza's Dildaari campaign Case Studies

Case Study: How Maaza's Dildaari campaign mixed storytelling & nostalgia to showcase everyday generosity

Maaza's 'Dildaari' campaign, featuring Amitabh Bachchan and Pooja Hegde, integrates sincerity, giving, and happiness into engaging narratives. On World Mango Day, this case study delves into how Maaza has redefined itself beyond just a mango beverage.

By Social Samosa
Jul 22, 2024 12:59 IST 4 Min read
ACKO importance of insurance Case Studies
Case Study: How ACKO leveraged humour on social media to emphasise the importance of insurance
By Social Samosa
Jul 18, 2024 12:07 IST 4 Min read
Bold Care’s ad Case Studies
Case Study: How Bold Care’s ad ft. Ranveer Singh humorously talked about men’s sexual health and wellness, gaining 50M+ plays
By Social Samosa
Jul 04, 2024 10:00 IST 3 Min read
f3w Case Studies
Case Study: How Johnson's Baby’s #JourneyToDay1 campaign enabled 11K+ mothers to share their journeys
By Social Samosa
Jun 27, 2024 16:08 IST 5 Min read
FI Case Studies
Case Study: How Meesho used influencer reach to tackle low voter turnout, garnering 120 Cr+ impressions
By Social Samosa
Jun 07, 2024 11:58 IST 5 Min read
Caratlane case study Case Studies
Case Study: How CaratLane's tech-led campaign engaged consumers through influencers, generating 945Mn impressions
By Social Samosa
Jun 04, 2024 10:00 IST 4 Min read
tic tac catchy jingle Case Studies
Case Study: How Tic Tac leveraged a catchy jingle and influencers to connect with Gen Z, garnering 620Mn impressions
By Social Samosa
May 31, 2024 14:05 IST 4 Min read
TTT haier Case Studies
Case Study: How TTT & Haier navigated modern motherhood through digital storytelling and reached 20Mn+ users
By Social Samosa
May 30, 2024 13:12 IST 4 Min read
Case Study Amul Case Studies
Case Study: How Amul showcased women dairy farmers' stories via hydrographic printing, gaining 1.9Mn views
By Social Samosa
May 14, 2024 15:16 IST 4 Min read
Cadbury Case Studies
How Cadbury collaborated with 140+ sweet outlets across Bengal for Gaane Mishti campaign’s S4
By Social Samosa
Apr 26, 2024 14:27 IST 7 Min read
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