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Jagruti Verma

Jagruti Verma is the Head of Content – The Pulse Magazine and New Initiatives at Social Samosa Network. With a background in journalism, marketing, and content strategy, she is passionate about exploring stories that decode the A&M ecosystem, digital trends and audience behaviour.

Case Study Red NoticeSamosa Snippets

Red Notice Marketing Strategy: How Netflix India's localized campaign stirred up a hype

To increase the potential viewership for Red Notice in the country, Netflix India has launched a massive localised marketing campaign.

By Jagruti Verma
Nov 30, 2021 06:25 IST 18 Min read
Fi social media strategySamosa Snippets
Fi social media strategy: Simplifying finances, one quip at a time
By Jagruti Verma
Nov 26, 2021 06:30 IST 21 Min read
Starbucks Red CupsSamosa Snippets
Starbucks & Holidays 2021: A tale of Insta-worthy musical red cups
By Jagruti Verma
Nov 23, 2021 05:21 IST 19 Min read
Ravi Puskar FC Goa StrategyInterviews
Ravi Puskur explains how pop-culture references help FC Goa reach newer audiences on social media
By Jagruti Verma
Nov 18, 2021 05:06 IST 15 Min read
government tourism collaborationsSamosa Snippets
Content Collaborations: Government bodies work with publishers & influencers to push tourism
By Jagruti Verma
Nov 16, 2021 07:43 IST 10 Min read
Kerala Tourism CaravanSamosa Snippets
Road's The Way: Kerala Tourism prepares for the needs of safety-conscious travellers
By Jagruti Verma
Nov 12, 2021 07:01 IST 18 Min read
Add Yours Instagram StickerSamosa Snippets
Pet Pictures for Trees: Add Yours sticker goes big with crowdfunding potential
By Jagruti Verma
Nov 10, 2021 11:20 IST 5 Min read
Mauka Mauka campaignSamosa Snippets
The future of Mauka Mauka: Will the campaign survive the India-Pak match loss?
By Jagruti Verma
Oct 26, 2021 12:06 IST 12 Min read
Aruna ChawlaInterviews
Salad Founder Aruna Chawla on the importance of sex education in selling condoms
By Jagruti Verma
Oct 25, 2021 07:07 IST 5 Min read
Dhindora MarketingSamosa Snippets
The Dhindora around Dhindora: Marketing 'India’s first fictional YouTube Original'
By Jagruti Verma
Oct 22, 2021 08:30 IST 18 Min read
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