Gen-X

Can early Millennials and Gen X be a potential target audience for Valentine’s Day?

In the past, V-day campaigns have been filled with innocent love and heartfelt emotions. But, today, consumers want more inclusive ads. As brands revise their approach, experts suggest better narratives and talk about the potential that Gen X holds.

By Sneha Medda

Feb 07, 2024 13:43 IST logo

8 Min read

Report: 50% millennials share social media content weekly: Adobe Brand Content Survey

By Social Samosa

Apr 24, 2019 14:13 IST logo

4 Min read

Campaign Spot

Flipkart and Dentsu Webchutney drive new campaign for gender equality among children

By Social Samosa

Nov 28, 2018 10:48 IST logo

3 Min read