WPP Media

fi 2 Industry Updates

WPP's Atique Kazi steps down after 12 years as President of eCommerce

Kazi was key in developing digital, commerce and performance marketing efforts at WPP Media and is now being succeeded by Sairam Raganathan.

By Social Samosa
Aug 05, 2025 12:51 IST 1 Min read
EESHITA GHOSH Industry Updates
WPP Media announces Eeshita Ghosh as Managing Partner
By Social Samosa
Jul 03, 2025 11:25 IST 1 Min read
WPP Media has won the consolidated media mandate for Nilkamal Limited, with EssenceMediacom appointed to handle both digital and offline media duties. The scope includes media planning and buying, digital strategy, and execution. Industry Updates
WPP Media wins Nilkamal’s full media mandate, EssenceMediacom to lead execution
By Social Samosa
Jun 18, 2025 16:59 IST 1 Min read
Prasanth Kumar Industry Updates
WPP Media names Prasanth Kumar as India-Sri Lanka lead in major APMEA overhaul
By Social Samosa
Jun 18, 2025 12:11 IST 2 Min read
XV Industry Updates
WPP Media names Caroline Foster Kenny & Stephanie Prager as Global Client Presidents
By Social Samosa
Jun 13, 2025 15:03 IST 2 Min read
The report also mentions that 85% of manufacturing brands now prioritise content quality over follower count, 72% prefer long-term influencer partnerships, and 70% cite trust and credibility as the main reasons for engaging with creators. Report
Influencer marketing in India valued at ₹3,600 crore, set to grow 25% in 2025: Report
By Social Samosa
Jun 11, 2025 17:04 IST 3 Min read
Publicis Groupe Bags Mars’ $1.7B Global Media Account, Ends WPP’s Run Industry Updates
Publicis Groupe bags Mars’ $1.7B global media account, ends WPP’s run
By Social Samosa
Jun 11, 2025 10:46 IST 2 Min read
xv Industry Updates
“There’s never a perfect time to move on”: Mark Read reflects on WPP tenure ahead of exit
By Social Samosa
Jun 10, 2025 12:11 IST 4 Min read
Paramount Drops WPP, Moves Media Account to Publicis Industry Updates
Paramount drops WPP, moves media account to Publicis
By Social Samosa
Jun 05, 2025 15:24 IST 1 Min read
GroupM rebranding Experts Speak
GroupM’s shakeup and possible impact on workforce
By Pranali Tawte
May 13, 2025 16:32 IST 9 Min read
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