Men's ICC World Cup 2023: Brand campaigns swing into action
As the cricketing spectacle comes home to India, brands capitalize on their love for sport with campaigns specifically created for the ICC Men’s Cricket World Cup 2023 celebrating fans’ craze and madness for their favorite teams.
The 2023 Men’s Cricket World Cup is doing rounds on the internet as one of the biggest events of the year. Fans from all over the country and the globe are lined-up and exuberated for ICC’s flagship event. Being a country where cricket is not mere a sport but a religion, this edition of the World Cup is bound to be colossal in terms of drawing television ratings and ticket sales as well as brand endorsements.
Keeping up with this enormous popularity of cricket, several brands have come up with campaigns centered around the World Cup and its fever among fans. From Cadbury to Adidas to Uber India brands have jumped on the World Cup bandwagon to celebrate cricket and connect with fans.
Here are a few Cricket World Cup 2023 campaigns that we stumbled upon:
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