Social Media Case Study: A Shoppers Bag by HomeShop18 gets 10k daily shares

Brand Name:

HomeShop18

Agency Name:

Mindshift Interactive

Execution:

• Step 1: Reach the Shopping Bag
• Step 2: Select a Number and answer a Simple Question for Us!
• Step 3: Access the Website to get clues
• Interesting Trivia and Fun Questions that you can answer!
• Prizes worth Rs.35,000 up for grabs.
• Two Bumper Prizes for the Grand Prize – Tablets!

Results:

• Average Likes per Post on Facebook: 150+
• Shared: 1,80,000+ Times (Daily – 10K Shares)
• Shopping Bags Choosed: 4,645
• Played by 8,000 People
• Website Traffic increase: 2X Of General FB Clicks

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