10 Maggi campaigns that will make you nostalgic!

Maggi campaigns

Let’s take a walk down the memory lane and go through the amazing Maggi campaigns the brand managed to churn out in not less than 2 minutes, hopefully. 

Two questions that we have all grown up hearing are…

1) Why is Melody so chocolaty?  

2) Can you make Maggi in 2 mins? (Let me know if you can) 

Marking Nestle’s 35th anniversary this year, Maggi can also be considered as part the millennial crowd. With over three decades of adding flavors, going through boiling times and savouring the love it receives in return, we can definitely say Maggi is more than just Noodles for the Indian consumers. 

Let’s take a walk down the memory lane and go through the amazing Maggi campaigns the brand managed to churn out in not less than 2 minutes, hopefully. 

1. 1985 – Mummy I am Hungry

2. This one will make you Nostalgic

Throwback to the good old Malgudi Days on Doordarshan& then this ad popping up!

Also Read: #HotHeadsExperiment takes a different approach from usual Maggi campaigns
3. 2008 – Maggi Cuppa Mania 

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Who wasn’t obsessed with this one!

4. 2010 – Maggi Masala Soup

5. 2012 – Guess The Taste

6. 2011 – Me and Meri 

Maggi initiated marketing across Facebook during this time &Twitterati started sharing their stories! 

Me & meri #SubmissionTimewali maggi pic.twitter.com/eeWClI5g6M

— Rujal Desai (@rujal08) April 16, 2014

Me & Meri Maggi!!! :P #Maggi#love#noodles#addicted#Yummyhttp://t.co/9FUFo74ka1

— Yuti (@YutiNeha) February 27, 2014

7. 2015 – We Miss You Too 

After this digital film rolled out across platforms, Maggi Magic could be sensed on social media. Comments, shares and the love came pouring in and it worked wonders for the brand.

 

After making their ultimate social comeback, Maggi churned out another relatable series of videos that every kid could connect with. Nothing Like Maggi brought back the memories and took their audience through a reminiscing route while playing a significant role in creating a nostalgic campaign.

8. 2016 – Nothing Like Anything

9. Maggi HotHeads

Later in the same year, the brand unveiled campaign introducing new 4 flavors for the #HotHeads that made the comedians featured in the video shed a tear. For this campaign, the brand featured a video of comedians experiencing the taste.

10. 2017MAGGI Masalas of India

Featuring diverse flavours for their audience pan India, this ends the list being the most recent campaign. Nestlé India collaborated with Google and PayTM Mall, to roll out a new promotion for the launch of the new variants of MAGGI Noodles

 


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