Enacting on the skyrocketing demand for video calls and increased use of desktops, Facebook rolls out a desktop Messenger app for MacOS and Windows.
Facebook observed more than a 100% increase in usage of desktop browser for audio and video calling on Messenger in the last month, which inclined them towards launching a desktop Messenger app.
Unlimited and free group video calls is the most eminent and needed feature of the app during the time.
Chats sync across mobile and desktop. Users can enable and control notifications for new messages, with the option to mute and snooze notifications. The desktop app includes other features from the mobile app too such as Dark Mode and GIFs.
Along with staying in touch with family and friends, the app can also be used for professional purposes.
Since most users would be routinely familiar to Messenger’s interface, it can be preferred over the recently surfaced (professional)video calling apps such as Zoom that was recently linked with several privacy issues. Although, Facebook is no stranger to privacy scandals too.
Recently, Messenger on mobile was given several updates. Facebook also added new tools for brands, advertisers and marketers. The tools were designed to create more business opportunities in Messenger.