Joe

Zepto & Shaadi.com's billboard inspires a flurry of witty brand banter

Zepto and Shaadi.com’s playful outdoor ads turned into a marketing sensation, with brands jumping in to amplify the buzz through creativity and humour.

By Joe

Nov 28, 2024 15:57 IST logo

3 Min read

Samosa Snippets

Breaking the glass ceiling: Women leading marketing

By Joe

Nov 27, 2024 20:01 IST logo

11 Min read

Samosa Snippets

Witty, gritty, and sometimes risky: A look back at Amul ads over the years

By Joe

Nov 26, 2024 18:31 IST logo

7 Min read

Samosa Snippets

Clicks, culture, and collabs: Why India is the new playground for global creators

By Joe

Nov 25, 2024 18:31 IST logo

6 Min read

Samosa Snippets

Rafael Nadal: How the King of clay conquered branding

By Joe

Nov 22, 2024 19:02 IST logo

5 Min read

Samosa Snippets

Jaguar's rebranding: A car brand's leap from prowling cats to Zero cars

By Joe

Nov 22, 2024 16:33 IST logo

7 Min read

Samosa Snippets

World TV day: The evolving partnership of television & advertising

By Joe

Nov 21, 2024 19:13 IST logo

8 Min read

Topical Spot

Brands turn Monday blues into marketing gold with humor & relatability

By Joe

Nov 18, 2024 11:38 IST logo

4 Min read

Samosa Snippets

Paws, click, repeat: The rise of cats in moment marketing

By Joe

Nov 15, 2024 17:21 IST logo

5 Min read

Samosa Snippets

Little actors, big impact: The success of Flipkart’s 'Kidults'

By Joe

Nov 14, 2024 17:39 IST logo

6 Min read