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Pranali Tawte

After spending almost a decade waiting for the letter of acceptance to Hogwarts School of Witchcraft and Wizardry, she settled on being a wizard at writing. When she is not working, you will find her eating, shopping, or petting dogs. She will resurrect from the dead for donuts, dark chocolates, and an Americano. Michael Scott once said, "Sometimes I’ll start a sentence, and I don’t even know where it’s going. I just hope I find it along the way.” and it pretty much sums up her career!

Anshul AilawadiSamosa Snippets

Viacom18’s Anshul Ailawadi on how marketing music became MTV Hustle’s marketing tactic

Anshul Ailawadi, Head – Youth, Music, and English Entertainment, Viacom18, shares the marketing plan for MTV Hustle 03 REPRESENT. He also provides a deeper understanding of how the show plans to engage its audience.

By Pranali Tawte
logoOct 18, 2023 15:47 ISTlogo 4 Min read
Generative AISamosa Snippets
Experts discuss the prospects of AI in advertising and marketing
By Pranali Tawte
logoOct 17, 2023 16:50 ISTlogo 5 Min read
festive marketingFestive Marketing Camp
Festive Marketing: Content creator's role in India's shopping choices
By Pranali Tawte
logoOct 17, 2023 16:13 ISTlogo 4 Min read
Shubman GillExperts Speak
Experts bat for Shubman Gill this World Cup, expect a jump in brand value
By Pranali Tawte
logoOct 05, 2023 17:22 ISTlogo 6 Min read
Abhirup DattaInterviews
In terms of ad spends, OTT is steadily gaining ground: Abhirup Datta
By Pranali Tawte
logoSep 29, 2023 17:49 ISTlogo 4 Min read
Wellness marketingInterviews
Amway's Ajay Khanna on taking a digital approach to wellness marketing
By Pranali Tawte
logoSep 29, 2023 17:09 ISTlogo 5 Min read
Swati Nathani team pumpkin Samosa Snippets
The challenges of winning client trust as a new agency: Team Pumpkin's Swati Nathani looks back
By Pranali Tawte
logoSep 25, 2023 13:40 ISTlogo 4 Min read
White Rivers MediaSamosa Snippets
Shrenik Gandhi and Mitesh Kothari on White Rivers Media's stepping stones
By Pranali Tawte
logoSep 20, 2023 12:35 ISTlogo 4 Min read
Ganesh Chaturthi ad spendsExperts Speak
Experts anticipate at least 10-15% jump in Ganesh Chaturthi ad spends
By Pranali Tawte
logoSep 18, 2023 17:56 ISTlogo 7 Min read
festive seasonExperts Speak
Connecting with Gen Z during the festive season: A marketing guide
By Pranali Tawte
logoSep 12, 2023 16:14 ISTlogo 6 Min read
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