Sarmistha Neogy

Lightning Fast Movies

Campaign Reviews

Swiggy's Lightning Fast Movies with AIB: "It was a good idea gone bad"

By Sarmistha Neogy

Nov 23, 2017 07:10 IST logo

4 Min read

Kauuve Ka Maltyag

Campaign Reviews

Bharti AXA's Kauuve Ka Maltyag has a fresh take, but low recall: Experts

By Sarmistha Neogy

Nov 20, 2017 05:52 IST logo

4 Min read

Tumhari Sulu movie marketing

Campaign Reviews

Tumhari Sulu takes an agile movie marketing route on social media

By Sarmistha Neogy

Nov 17, 2017 06:46 IST logo

4 Min read

Snickers spins a supportive social media strategy for Hunger Bars campaign

Campaign Reviews

Snickers spins a supportive social media strategy for Hunger Bars campaign

By Sarmistha Neogy

Nov 16, 2017 07:50 IST logo

4 Min read

Campaign Reviews

[Campaign Face Off] Uber vs Ola Children's Day campaigns

By Sarmistha Neogy

Nov 15, 2017 08:46 IST logo

4 Min read

spot fake influencers

Influencer Marketing

5 quick tips to spot fake influencers

By Sarmistha Neogy

Nov 15, 2017 04:45 IST logo

3 Min read

#BMWFire catches social media as Sanjay Tripathy's post goes viral!

By Sarmistha Neogy

Nov 13, 2017 11:12 IST logo

2 Min read

Branded Memes - Blessing in disguise or an ill fated curse?

Branded Memes - Blessing in disguise or an ill fated curse?

By Sarmistha Neogy

Nov 10, 2017 07:47 IST logo

5 Min read

Influencer Marketing Budget

5 factors to keep in mind for determining Influencer Marketing Budget

By Sarmistha Neogy

Nov 09, 2017 06:54 IST logo

3 Min read

IndiGo Airlines

5 airline brands to have been caught in social media crisis

By Sarmistha Neogy

Nov 08, 2017 12:12 IST logo

5 Min read