• Latest Updates
    • Industry News
  • Campaign Updates
    • Campaign Spot
    • Campaign Feature
    • Campaign Face Off
    • Campaign Review
    • Topical Spot
    • Ad Spot
  • Industry Telescope
    • Expert Speak
    • Guest Post
    • Campaign Confessions
  • Interviews
  • The Pulse
    • Special Editions
  • Case Studies
  • Events
    • 30Under30
    • SuperWomen
    • Best Social Media Brands
    • Indian Agency Awards
  • Platform Updates
    • How To
    • Instagram
    • Facebook
    • Threads
    • LinkedIn
    • Twitter
    • Google
    • Youtube
    • SnapChat
    • Pinterest
  • Marketer's Hub
    • Samosa Snippets
    • Brand Saga
    • Decode
    • Social Media Strategy
    • Deep Dive
ad_close_btn
  • Latest Stories
  • News
  • Industry Updates
  • Topical Spot
  • Experts Speak
  • Interviews
  • Case Studies
  • Campaign Spot
  • Guest Post
  • Samosa Snippets

Powered by :

You have successfully subscribed the newsletter.
banner
author image

Sneha Medda

A woman of letters who scribbles words in her free time and when working. Likes to question the ifs and buts of everything and nothing; while daydreaming of having an impact on the world with her writings someday. She prefers to watch and observe while sipping on her black coffee; but will surely destroy you with words if the topic in question has anything to do with feminism, mental health, makeup and/or K-Pop. That too in five languages!

apparel brands festive seasonExperts Speak

How apparel brands sparked festive joy this season

The way Indians celebrate festivals is changing, and so is how they shop for clothes. From micro-moments at home to Diwali parties with friends, we take a look at what apparel brands' festive playbook looked like this season.

By Sneha Medda
logoOct 16, 2025 13:36 ISTlogo 6 Min read
Mia by Tanishq’s Shyamala RamananMarketing Shorts
Mia by Tanishq’s Shyamala Ramanan outlines a renewed marketing plan to target Gen Z
By Sneha Medda
logoOct 16, 2025 09:00 ISTlogo 5 Min read
Hiring in A&M industryJob Trends
Hiring in A&M industry rises 8-15% amid festive demand
By Sneha Medda
logoOct 10, 2025 09:00 ISTlogo 2 Min read
Gen Z DiwaliExperts Speak
This Diwali, brands bet on humour to connect with Gen Z
By Sneha Medda
logoOct 10, 2025 09:00 ISTlogo 5 Min read
AI reshapingIndustry Updates
How AI is reshaping content & audience engagement in India
By Sneha Medda
logoOct 07, 2025 17:21 ISTlogo 3 Min read
arun s metaIndustry Updates
Gen Z, AI, & Short-form video: Arun Srinivas on India’s media shifts
By Sneha Medda
logoOct 07, 2025 16:09 ISTlogo 2 Min read
Sam Balsara MadisonIndustry Updates
Marketers must resist the temptation to focus only on short-term performance: Sam Balsara
By Sneha Medda
logoOct 07, 2025 13:50 ISTlogo 2 Min read
TRAI’s Anil Kumar LahotiIndustry Updates
TRAI’s Anil Kumar Lahoti on balancing innovation & regulations in India's evolving Broadcast sector
By Sneha Medda
logoOct 07, 2025 12:59 ISTlogo 4 Min read
Hyper Connect’s Kiran KhadkeInterviews
Lessons in creativity and brand-building from Hyper Connect’s Kiran Khadke
By Sneha Medda
logoOct 03, 2025 11:12 ISTlogo 7 Min read
job trends augJob Trends
Retail & FMCG drive 25-39% hiring growth in August
By Sneha Medda
logoSep 24, 2025 15:59 ISTlogo 3 Min read
Prev 1 2 3 ... Next

banner
Latest Stories
banner
banner
banner
banner
Latest Stories
Latest Stories
    Powered by


    Subscribe to our Newsletter!




    Powered by
    Select Language
    English

    Share this article

    If you liked this article share it with your friends.
    they will thank you later

    Facebook
    Twitter
    Whatsapp

    Copied!