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Sneha Medda

A woman of letters who scribbles words in her free time and when working. Likes to question the ifs and buts of everything and nothing; while daydreaming of having an impact on the world with her writings someday. She prefers to watch and observe while sipping on her black coffee; but will surely destroy you with words if the topic in question has anything to do with feminism, mental health, makeup and/or K-Pop. That too in five languages!

Vineet BajpaiInterviews

Contextual & targeted messaging-based approaches are showing better results: Vineet Bajpai

By Sneha Medda
logoDec 12, 2022 12:42 ISTlogo 4 Min read
Shibu ShivanandanInterviews
Correct implementation of CDP will help in crafting the right data story for brands: Shibu Shivanandan
By Sneha Medda
logoDec 12, 2022 05:59 ISTlogo 3 Min read
Myntra's social commerceInterviews
Arun Devanathan on Myntra's social commerce journey
By Sneha Medda
logoDec 09, 2022 10:40 ISTlogo 3 Min read
Unmisha BhattInterviews
Many industries have seemed to shrink their marketing budgets for fear of inflation: Unmisha Bhatt
By Sneha Medda
logoDec 02, 2022 12:40 ISTlogo 5 Min read
Apple's accessible TechCampaign Spot
Apple's new ad highlights how tech can become more accessible for persons with disabilities
By Sneha Medda
logoDec 02, 2022 05:30 ISTlogo 2 Min read
Fifa brandsExperts Speak
Experts Speak: Is FIFA worth investing in for Indian brands?
By Sneha Medda
logoNov 29, 2022 09:05 ISTlogo 6 Min read
bhediya marketing strategyIndian Social Media
Bhediya Movie Marketing Strategy banks on original content & regional outreach
By Sneha Medda
logoNov 25, 2022 08:05 ISTlogo 33 Min read
Rohan MehtaInterviews
It's the age to stand out amidst the noise through focused communication: Rohan Mehta
By Sneha Medda
logoNov 24, 2022 11:57 ISTlogo 6 Min read
Monster resignationsIndustry Updates
Amid mass layoffs, Monster employees fake resign to announce rebranding exercise
By Sneha Medda
logoNov 23, 2022 13:27 ISTlogo 3 Min read
Branded ContentCampaign Spot
Branded content campaigns that mastered the art of storytelling
By Sneha Medda
logoNov 23, 2022 07:18 ISTlogo 4 Min read
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