Interviews

Youri Guerassimov Interviews

Learning boundaries from French advertising culture with Youri Guerassimov

Marcel France’s Youri Guerassimov offers lessons for India's overworked agency environment on sustaining creativity without burnout and how it could help fuel brave, effective advertising.

By Shamita Islur & Karuna Sharma
May 26, 2025 15:02 IST 7 Min read
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Organisations must acknowledge bias and actively address it to drive inclusivity: Anuja Trivedi, Shemaroo Entertainment
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