Guest Post

Why staying small is powerful: A strong local brand vs a weak national brand

Aditya Jaishankar, Brand Consultant, discusses the diverse potential of the Indian market, success stories of niche-focused SMEs, local food brand strategies, and the strength of regional identity in marketing.

By Social Samosa

Jul 03, 2024 14:48 IST logo

4 Min read

Guest Post

How can Agency and Advertising culture evolve to be more inclusive?

By Social Samosa

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5 Min read

Guest Post

How I made it to Cannes at the age of 21

By Social Samosa

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3 Min read

Guest Post

Allyship - breaking barriers at the workplace and beyond!

By Social Samosa

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4 Min read

Guest Post

I remember when Indians were a minority at Cannes Lions: KV Sridhar reflects

By Social Samosa

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6 Min read

Guest Post

Inspiring creativity in advertising

By Social Samosa

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Guest Post

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Guest Post

Industry trends that can be leveraged during sports season

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Guest Post

Strategies for e-commerce brands in a cookieless world: In the age of privacy

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Guest Post

Changing face of advertising campaigns in India

By Social Samosa

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3 Min read