Report

E-commerce leads in Influencer Marketing spending with 27%, followed by FMCG: report

India's Creator Economy is thriving, with 2.5 - 3.5 million creators predominantly engaging on platforms such as Instagram and YouTube. Notably, between 110-170K creators on YouTube are actively monetizing their content.

By Social Samosa

Apr 01, 2024 18:19 IST logo

2 Min read

Report

65% of brands boost MarTech spending: Report

By Social Samosa

Mar 28, 2024 18:06 IST logo

2 Min read

Report

73% of B2B sellers in India who exceed their targets use AI: LinkedIn Report

By Social Samosa

Mar 28, 2024 16:39 IST logo

2 Min read

Report

Dell, Honda & Amazon are India's most trusted brands: TRA report

By Social Samosa

Mar 28, 2024 15:29 IST logo

2 Min read

Report

Twitter.com had the highest share of ad impressions among web publishers in 2023: TAM report

By Social Samosa

Mar 26, 2024 18:02 IST logo

1 Min read

Report

ASCI & Lexplosion collaborate on whitepaper to decode impact of DPDPA

By Social Samosa

Mar 21, 2024 18:29 IST logo

3 Min read

Report

AI solutions & emerging mobile channels vital for Cricket season user acquisition: Report

By Social Samosa

Mar 20, 2024 13:07 IST logo

3 Min read

Report

678 mn Indian sports viewers favour Cricket, Football & Kabaddi: Ormax report

By Social Samosa

Mar 20, 2024 12:06 IST logo

2 Min read

Report

Indian Sports Industry surpasses INR 15,000 Cr: report

By Social Samosa

Mar 19, 2024 12:42 IST logo

3 Min read

Report

43% of real-money gamers come from non-metro geographies: Meta X GWI Report

By Social Samosa

Mar 14, 2024 18:31 IST logo

3 Min read