• Latest Updates
    • Industry News
  • Campaign Updates
    • Campaign Spot
    • Campaign Feature
    • Campaign Face Off
    • Campaign Review
    • Topical Spot
    • Ad Spot
  • Industry Telescope
    • Expert Speak
    • Guest Post
    • Campaign Confessions
  • Interviews
  • The Pulse
  • Case Studies
  • Events
    • 30Under30
    • SuperWomen
    • Best Social Media Brands
    • Indian Agency Awards
  • Platform Updates
    • How To
    • Instagram
    • Facebook
    • Threads
    • LinkedIn
    • Twitter
    • Google
    • Youtube
    • SnapChat
    • Pinterest
  • Marketer's Hub
    • Samosa Snippets
    • Brand Saga
    • Decode
    • Social Media Strategy
    • Deep Dive
ad_close_btn
  • News
  • Industry Updates
  • Topical Spot
  • Experts Speak
  • Interviews
  • Case Studies
  • Campaign Spot
  • Guest Post
  • Samosa Snippets
  • Movie Marketing

Powered by :

You have successfully subscribed the newsletter.
banner
banner

Emotional storytelling

humour ads cannes Experts Speak

Is Cannes Lions fueling a surge in funny ads?

With a dedicated category at Cannes Lions, brands are rethinking comedy not as a gimmick but as a creative strategy. But is it actually working?

By Sneha Medda
logoJun 20, 2025 15:52 IST logo 5 Min read
ecf Marketing Lessons
Marketing therapy: Lessons from Shrinking on connecting with your audience
By Harshal Thakur
logoNov 04, 2024 10:00 IST logo 7 Min read
FI Marketing Lessons
Marketing lessons in Better Things and the ‘un-motherly’ side of motherhood
By Harshal Thakur
logoMay 10, 2024 18:06 IST logo 4 Min read
Latest Stories
banner
banner
banner
banner
banner
Latest Stories
Latest Stories
    Powered by

    Subscribe to our Newsletter!

    Powered by
    Select Language
    English

    Share this article

    If you liked this article share it with your friends.
    they will thank you later

    Facebook
    Twitter
    Whatsapp

    Copied!