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Mahakumbh Mela Brand activations

BINGO case study Case Studies

Case Study: How Bingo! Tedhe Medhe’s Bhaukaal Lok brought the flavours of UP’s street food to Maha Kumbh

Bingo! Tedhe Medhe’s Bhaukaal Lok leveraged Mahakumbh’s massive footfall to deepen regional connections, blending street food, pop culture, and digital engagement. Here is a case study on it

By Social Samosa
logoMar 25, 2025 10:00 IST logo 7 Min read
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Case Study: How Pulse Candy blended AI storytelling with immersive experiences at Maha Kumbh
By Social Samosa
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Beyond the sacred: An advertising gala at the Maha Kumbh Mela
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logoFeb 26, 2025 17:24 IST logo 3 Min read
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Brands offer comfort to pilgrims at Maha Kumbh Mela 2025
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logoJan 17, 2025 16:40 IST logo 4 Min read
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