• Latest Updates
    • Industry News
  • Campaign Updates
    • Campaign Spot
    • Campaign Feature
    • Campaign Face Off
    • Campaign Review
    • Topical Spot
    • Ad Spot
  • Industry Telescope
    • Expert Speak
    • Guest Post
    • Campaign Confessions
  • Interviews
  • The Pulse
    • Special Editions
  • Case Studies
  • Events
    • 30Under30
    • SuperWomen
    • Best Social Media Brands
    • Indian Agency Awards
  • Platform Updates
    • How To
    • Instagram
    • Facebook
    • Threads
    • LinkedIn
    • Twitter
    • Google
    • Youtube
    • SnapChat
    • Pinterest
  • Marketer's Hub
    • Samosa Snippets
    • Brand Saga
    • Decode
    • Social Media Strategy
    • Deep Dive
ad_close_btn
  • Latest Stories
  • News
  • Industry Updates
  • Topical Spot
  • Experts Speak
  • Interviews
  • Case Studies
  • Campaign Spot
  • Guest Post
  • Samosa Snippets

Powered by :

You have successfully subscribed the newsletter.
banner

Phygital

FMCG growth in 2025Experts Speak

FMCG growth in 2025 led by rural demand, digital channels and quick commerce

Despite strong growth, FMCG marketing in 2025 was defined by tighter margins, complex channels, and the struggle to measure what truly drives brand impact.

By Shamita Islur
logoDec 29, 2025 12:19 ISTlogo 9 Min read
Experiential MarketingGuest Post
Achieving festive success with experiential marketing in a digital world
By Social Samosa
logoOct 01, 2024 11:45 ISTlogo 3 Min read
11Case Studies
Case Study: When Swiggy Instamart delivered keys in Bengaluru to Godrej Properties' Greenverse
By Social Samosa
logoSep 30, 2024 13:08 ISTlogo 4 Min read
Prerna UppalInterviews
Experiential Marketing came back with vengeance after COVID-19: Prerna Uppal
By Sneha Medda
logoJan 24, 2023 10:45 ISTlogo 5 Min read
banner
banner
banner
Latest Stories
banner
banner
banner
Latest Stories
Latest Stories
    Powered by

    Subscribe to our Newsletter!

    Powered by
    Select Language
    English

    Share this article

    If you liked this article share it with your friends.
    they will thank you later

    Facebook
    Twitter
    Whatsapp

    Copied!