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soan papdi

s Case Studies

Case Study: How Faasos used QR codes to tap into Diwali's regifting culture with a soan papdi exchange program

Faasos’s Soan Papdi Exchange Program transformed Diwali’s regifting tradition into a playful experience, inviting customers to trade unwanted Soan Papdi for a meal, blending humour and relatability. Here’s a case study on this festive campaign.

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Zepto's festive campaign Case Studies
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