Gully Boy’s partnerships with brands like Adidas, OLA, Sunsilk, and more is surfing hard on the topical wave created by the movie.
Rap is gaining more and more popularity by the day courtesy, Gully Boy. With the movie releasing tomorrow, the brands integrated with the movie are creating a lot of hype too.
Customized hashtags, stickers and more subjecting the movie are largely being circulated. Brands have also come out with Gully Boy specific merchandise, outfits and more. Gully Boy Brand Integrations are literally everywhere.
In India, Bollywood is life and life is Bollywood. So, these collaborations holding on to the moment where the movie is heavily being promoted would help brands promote their products in every gully.
Glance through some of them:
WIN exclusive premiere tickets to Gully Boy! Creatively use “Kingfisher Storm” in the lyrics of Mere Gully Mein and send us a video/lyrics to stand a chance to win! #SwagMeraStyle #KFStormKingfisher on Friday, 8 February 2019
— Truecaller (@Truecaller) February 4, 2019
— hike (@hikeapp) February 9, 2019
Be a part of the Sunsilk Gully Girl Contest – All the Sunsilk girls, create your own rap with the line “Jab Baal Ho Saath,Ban Jaaye Har Baat” and share your videos on #SunsilkGullyGirl and tag SunsilkIndia page. Here’s your chance to cut the queue and meet Alia Bhatt. Ab Sunsilk ke saath, karo masti din raat! Download the Gully Beat App: gullybeat.app.link/rABxOXFM6T
Posted by Sunsilk on Sunday, 10 February 2019
Amazon Prime Video India
sher aaya sher meri gully mein 🦁 https://t.co/H9NxLBbyvO
— Amazon PrimeVideo IN (@PrimeVideoIN) February 11, 2019
Are there any Gully Boy Brand Integrations we might have missed out on? Let us know in the comments below or write to us on firstname.lastname@example.org.